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 Your LOCALLY OWNED Ford, Lincoln, Kia, Toyota, dealership in Durango, CO

Durango Motor Company is proud to be locally owned and family friendly, and we treat YOU like part of the family! It’s our stress-free shopping process, great low prices, and incredible customer service that brings drivers from Cortez, Farmington, Pagosa Springs, Telluride, and beyond. Conveniently located at 1200 Carbon Junction in beautiful Durango, CO, our state-of-the-art dealership is home to a huge selection of vehicles, an in-house finance department, and a dedicated service department for repair jobs big and small. We are happy to provide our guests the best, no haggle, no hassle shopping experience in the area. At Durango Motor Company, we want to find you the right vehicle at the right price. Whether for your daily commute or cross country road trips, we’ve got what you need and can’t wait to help you find the perfect car, truck, SUV, and accessories for your budget and lifestyle.

Choose from a huge selection of new vehicles, including models from Toyota, Ford, Lincoln, and Kia. For even more great options, we invite you to explore our large inventory of used and certified pre-owned cars, trucks, and SUVs. Every vehicle in our inventory has been hand-picked and has passed a rigorous multi-point inspection. For added peace of mind, we also offer a 7 day money back guarantee on every vehicle! Bring it back in the same condition it was in when purchased and get a full refund. Buying pre-owned? Enjoy our 30-day exchange policy on pre-owned vehicles! Visit us today for details.

Need a fix or routine vehicle maintenance? While your vehicle is in for service, we invite you to kick back and relax in our comfortable lounge with popcorn, ice cream, Wi-Fi, TVs, and much more. We also have a complimentary shuttle service to make our service even more convenient. Bring Fido! We’re pet friendly, too!

If you’re looking for a dealership where you can feel at home without high-pressure sales or gimmicks, we invite you to give us a try. We won’t disappoint! From all of us at Durango Motor Company, we look forward to speaking with you.

CONTACT US:

Durango Motor Company

1200 Carbon Junction, Durango, CO 81301

Durango Motor Company Philosophy, Values & Brand Promises

We aren’t your average car dealership. We believe in our Vision Statement: To be so effective that we are able to help others.  Whether those “others” are people in our community, our employees, or you, our valued guest - we’ll work hard to help!

OUR PHILOSOPHY

At Durango Motor Company, our philosophy is based on five areas that we believe are critical to business success. These five areas are:
  1. Guest Enthusiasm
  2. Employee Satisfaction
  3. Financial Performances
  4. Market Effectiveness
  5. Ongoing Improvement
Our philosophy holds that all areas are of equal importance. However, in any planning of decision making, Guest Enthusiasm will always carry the most weight.

OUR VALUES

We believe these basic values bring success to our business and the personal lives of our employees.
The Value of Honesty and Integrity
We believe that all decisions are to be made with integrity. Leadership is setting good examples for others to follow, expecting as much from yourself as from others.
The Value of Individual Responsibility & Accountability
We believe we are responsible to satisfy the needs of our guests for all products and services. Individual accountability for our own performance and for the quality of our products will demonstrate to our guests we are enthusiastic about them and really care.
The Value of Unconditional Dedication to Excellence
We believe there is no place for mediocrity and half-hearted efforts. We accept personal responsibility for overcoming obstacles and being the very best. We actively choose to excel in every aspect of our personal & professional lives. 
The Value of Cooperation & Communication
Close mutual support of one another is a fundamental tenet of ours. We value open communication and encourage new ideas, realizing that teamwork produces a better employee work environment and enthusiastic guests and suppliers.
The Value of Our People
We have nothing of greater value than our people. We respect the uniqueness of ever individual and believe that such an attitude will build a team of confident, creative members possessing a high degree of initiative, self respect, and self discipline.
The Value of  Ongoing Improvement 
We believe in not accepting the status quo, in constant improvement, and in the value of ongoing education in any form. We believe in providing opportunity for personal, professional, and organizational growth within our company.
The Value of Being Good Community Citizens
We give willingly to and are actively involved in the support of our communities, because they provide us our success.

OUR BRAND PROMISES TO YOU

One Low Price, Plain & Simple, Always!
Our guests have told us that the most unpleasant part of buying a vehicle is negotiating, which is why we offer Our Best Price up front, and in writing on every vehicle on our lot. Whether you're male or female, 18 or 80, every guest will always get the same low price.
Relaxed Shopping Experience
Relax. Our non-commissioned sales consultants are here to help you make a wise choice in a no pressure environment. In fact, they're paid based on how satisfied you are with your experience, now how much you spend. 
Real Cash Value for Your Trade
You'll know what your vehicle is worth before you start to shop. It's based on the current value of your vehicle and doesn't depend on the one you want to buy. We'll pay you that for your vehicle even if you don't buy ours. 
The Right Vehicles at the Right Time
We have the right vehicles in stock, based on what you want, at the best value for your money.
You Can't Buy the Wrong Vehicle
7 DAY MONEY BACK GUARANTEE ON EVERY NEW VEHICLE!  Bring it back in the same condition it was in when purchased and get a full refund, no questions asked!
30 Day Exchange on Select Pre-Owned Vehicles
Return your used vehicle within 30 days in the same condition it was in at the time of purchase and receive a full purchase price toward any other vehicle on our lot. Visit our Used Car Department for more details. 
Dependable Service to Meet Your Schedule
Our professional team is here to provide you full maintenance and repair services when you want and need them, including all day Saturday. Our service department now offers more hours to make servicing your vehicle more convenient. Monday - Friday 7:00am to 6:00pm and Saturday 8:00am to 5:00pm.

OUR BLOG
What it Means to be a Best-Priced Dealership
You may have head us say, or seen one of our ads, that Durango Motor Company is a best-priced dealership. But, what does that really mean? Well, we have to take you back to the 1940s to give you the full picture.
READ MORE
Durango Motor Company is Thankful!
We at Durango Motor Company know that our success is 100% due to our fantastic community. That's why we put our guests first and make sure that you have the most comfortable, seamless experience possible when you visit our dealership. However, something that may not be known is that we sponsor over 80 non-profit and community groups donating over $70,000 annually. 
READ MORE
Check Out Our Blog

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TESTIMONIALS

Justin was very helpful , knowledgeable and friendly. I was promptly helped and I couldn’t be happier with my overall experience . This service team is great !
tvaughan0987
Less than a month ago
Awsome customer service! Go see Amir he was our salesman! Alec our sales manager! very good customer service! And good quality vehicles. Good people - took care of us and got me in my jeep with an awsome deal- Thank you guys so much! Appreciate you guys.
LoraS
Less than a month ago
Awsome customer service! Go see Amir he was our salesman! Alec our sales manager! very good customer service! Good people - took care of us and got me in my jeep with an awsome deal- Thank you guys so much!
LoraS
Less than a month ago
Awesome experience. Bought a 2020 Jeep Rubicon from Sam and the crew and was in and out in a flash. Everyone went over and above to make the experience a great one. Love the Jeep and hope you stop by to check out the dealership!!
Katie M.
Less than a month ago
Our salesman, Sam Martinez, was knowledgeable, polite, flexible, and patient with us. He found us a car with absolutely every feature we were looking for, plus more. He is honest and friendly, and very easy to talk to. Alec in finance was also professional and made the paperwork a breeze. The service guys gave us a great deal on our trade in and handed us a clean, shiny car with a full tank of gas. Everyone who works there is friendly and happy. In 9 years our family has purchased 4 vehicles and... More
Jackie Weber
Over a month ago